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THE PLEASURE GAP 2022

Scope: Logo Design, Typography, Illustration

The Pleasure Gap is a queer, sex-positive movement whose purpose is to cultivate pleasure for POC. They host consent based adult events.

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Direction

The client expressed that they wanted the logo to feature NSFW themes. I chose to go with a warm color palette to emphasize the heat of connection and pleasure. The typeface is leathery and shiny, to bring in an element that ties to BDSM.

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Check out their instagram here

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